Services
Wedding Sales and Marketing Consultancy:
Welcome to The Aisle by Sara Kennedy x Uplift Marketing (Sara’s Digital Marketing Consultancy), where we offer a range of services tailored to help wedding suppliers thrive in the competitive wedding industry. With Sara’s extensive experience and proven expertise, you can elevate your business through our comprehensive offerings: Digital Audits, Strategy Development, Training, and Mentoring.
About Sara Kennedy
Sara Kennedy brings a wealth of knowledge to her consultancy services, specialising in Social Media & Content Strategy, particularly within the wedding industry. With a background as a lead marketer for wedding venues and now running her own Digital Marketing Consultancy, Sara is uniquely positioned to help you navigate the wedding buyer journey.
As an award-winning lecturer at Trinity Business School and a lecturer at DCU and Vlerick University, Sara’s expertise extends into academia, where she delivers courses on Social Media and Content Strategy, Marketing Strategy, and Strategic Thinking.
Digital Audits
Understanding your online presence is crucial in today’s digital landscape. Our digital audits focus on:
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Wedding Web Presence:
Consumer View Analysis: We evaluate how your website and social media channels appear to potential clients.
Data Analysis: Going under the hood to analyse your digital performance, we identify strengths and areas for improvement.
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Social Media Assessment:
Content Review: Assessing how well your social media content meets the needs and values of your audience.
Competitive Analysis: Comparing your social media efforts against competitors to understand where you stand in the market.
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Search Engine Marketing Analysis (SEO & PPC):
Competitor Outlook & Search Terms: Evaluating your brand’s presence and strategy, and how competitors utilise search terms.
Strategy Development
Whether you need to troubleshoot specific aspects of your digital marketing or develop a holistic strategy, we offer:
- Full Strategy Development:
- Customised Plans: Tailored strategies that address your unique needs and goals.
- Holistic Review: A comprehensive approach that considers all aspects of your wedding business’s digital presence.
Training
Training is a high-demand service with many options available:
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In-Person Showaround Training:
– For Wedding Coordinators: Equip your team with the skills to provide exceptional tours and client interactions.
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Digital Marketing Training:
– One-to-One Sessions: Personalised training focused on your specific needs.
– Group Sessions: Scheduled throughout the year, these sessions bring together vendors from across the industry for collaborative learning.
Mentoring
Benefit from ongoing support with our mentoring services:
Monthly Check-ins:
– Goal Setting & Tracking: Regular meetings to ensure you are meeting your targets and making continuous progress.
– Expert Guidance: Access to Sara’s extensive knowledge and experience for personalised advice and strategies.
Content Curation
Enhance your online presence with user generated style content curation services. Customised wedding content designed to resonate with your audience’s preferences, keeping your brand active and appealing.
Join Us
At The Aisle by Sara Kennedy, we are committed to helping wedding professionals learn, grow, and succeed. Whether through digital audits, strategy development, training, or mentoring, we offer the tools and expertise you need to elevate your business and connect with countless wedding couples.
Ready to take your wedding business to the next level? Contact us today to learn more about our services and how we can help you achieve your goals.